Blog
Data quality 101 for Salesforce and Marketo users.
The Hidden Costs of Duplicate Data: Why You Can’t Afford to Ignore It
Ever feel like you're wading through quicksand when trying to find a simple customer record? You know when you type in a name and get back a host of near matches, each with slightly different details?
How To Successfully Introduce Data Cleansing In Small Businesses
Steps that SMEs can take to start improving the quality of their Salesforce data.
Limitations of Salesforce Duplicate Management
9 obstacles you may run into when using Salesforce’s native deduplication tools and how to overcome them
How to Integrate Salesforce with External Systems
A case story of how to tie disparate systems together and create a single source of truth
The Best Way to Import Records to Salesforce
A look into the many ways to upload records to Salesforce, both natively and an alternative data importing tool.
The ROI of Data Cleansing
Is investing time and money into Salesforce data cleansing tools really worth it?