July 1, 2023
Fireside Chat: How to Make Your CRM Data Work for You
Listen to the fireside chat with *data experts* Erin Cannon (Sr. Business Analyst, Blackbaud), Cathy Otocka (founder, MTI Solutions & Consulting) and Stephen Harding (COO, Cloudingo) to uncover the good, the bad, and the potential of your Salesforce data.
They discuss the importance of properly managing data, how those tasks have changed, and strategies to implement moving forward.
You’ll leave this informal chat with a better understanding of:
- Data as a critical business asset that needs to be managed and maintained
- Types of data quality issues inside Salesforce
- How data and technology go hand-in-hand
- Evolving roles and responsibilities of data stewards
Listen now!
Meet the Author: Olivia Yarrow
Hi all! I’m the director of Marketing at Cloudingo. I have 9 years of experience in Sales and Marketing with a passion for B2B software. I’ve gone from being a Salesforce Admin’s worst nightmare to a knight in shining armor with Cloudingo. Data quality has never been more important, and we’re here to help.
