Marketo lacks advanced means to get rid of and prevent duplicates. Sure, you can dedupe your Salesforce org, but getting the two systems in sync is tough. With Cloudingo’s Marketo integration you can clean records coming from Marketo on more than just email, using any of the various Cloudingo matching options. Any duplicates that may exist in Salesforce can be merged and synced back to Marketo, keeping both systems aligned. Plus prevent future duplicates, and stop wasting time, money, and your reputation.